EBM Pakistan Influencer Awards 2026 Celebrate Top Digital Creators at Inaugural Ceremony
Pakistan Influencer Awards 2026 Celebrate Pakistan’s Growing Creator Economy
KARACHI: The inaugural EBM Pakistan Influencer Awards 2026 concluded successfully on November 7 at Expo Centre Karachi, recognising the achievements and contributions of digital creators across more than 30 categories.
Presented by ARY Digital Network as the Presenting Partner, the ceremony was hosted by HSY, Rabab Hashim, Dino Ali and Faiza Saleem. Winners were selected through a combination of performance data, expert jury evaluations and public voting.

Moving beyond conventional measures of online popularity, the awards recognised creators for their influence, contributions and impact across digital platforms and content categories.
Top Pakistani Digital Creators Recognised Across 30 Categories
The ceremony brought together nominees, members of the Advisory Board, Creator and Executive Juries, and other prominent figures from Pakistan’s digital and media industries.
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Awards were presented in the Creator of the Year and Emerging Creator of the Year categories for Instagram, TikTok and YouTube. Recognition also covered a wide range of fields, including lifestyle, fashion, food, comedy, entertainment, technology, business and careers, gaming and social impact.
EBM Highlights Its Commitment to Pakistan’s Creative Industry
Shahzain Munir, Executive Director of English Biscuit Manufacturers (Pvt.) Ltd. (EBM), the title partner of the awards, said Pakistan has considerable creative talent, with content creators increasingly influencing communication, audience engagement and brand connections.

He said EBM believes in recognising and supporting individuals who contribute to the country’s creative economy. He added that the company’s partnership with the inaugural awards reflects its commitment to celebrating Pakistani creators and encouraging emerging talent to pursue their creative ambitions.
ARY Digital Network Supports Industry-Led Recognition Platform
Salman Iqbal, Chief Executive Officer of ARY Group, the Presenting Partner of the awards, said digital creators and mainstream media now share audiences, making credible recognition increasingly important.
He said ARY Digital Network was proud to present the inaugural awards and introduce a platform built on performance data, expert evaluation and public participation.
Iqbal described the initiative as an important step towards giving Pakistani creators recognition that meets international standards of credibility.
Organisers Aim to Establish Annual Influencer Awards
Talha Aslam, Chief Curator of the Pakistan Influencer Awards, said the inaugural edition represents the beginning of a broader vision to establish an annual platform for recognising excellence in Pakistan’s creator economy.

He said the organisers aim to strengthen the evaluation framework, data and governance while creating more opportunities for the digital creative industry to grow.
Aslam described the awards as a long-term commitment to recognising and advancing the work of Pakistani content creators.
Leading Brands Support Pakistan Influencer Awards 2026
The awards received support from Pepsi, L’Oréal Pakistan, Dalda, Tapal Danedar, Sooper, Piper’s Gold, TriFit, inDrive, Inovi Telecom and Startup Pakistan, alongside ARY Digital Network as Presenting Partner and ARY Plus.
Trio Salon handled hair and makeup for the ceremony. The organisers thanked all partners for supporting the inaugural edition.
Pakistan’s Creator Economy Gains Industry Recognition
The inaugural EBM Pakistan Influencer Awards 2026 comes as Pakistan’s creator economy continues to gain prominence. Digital creators are playing an increasingly important role in shaping public discussions, consumer behaviour, entertainment and cultural conversations.
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By combining performance data, industry expertise and public participation, the awards aim to provide a structured platform for recognising creative talent and supporting the continued growth of Pakistan’s digital ecosystem.
Pakistan Influencer Awards 2026 – Winners List
| 1 | Platform Honors | Creator of the Year | Creator of the Year – Instagram | Female | Aroob Jatoi | |
| 2 | Platform Honors | Creator of the Year | Creator of the Year – Instagram | Male | Hassan Asghar | |
| 3 | Platform Honors | Creator of the Year | Creator of the Year – TikTok | TikTok | Female | Romaisa Khan |
| 4 | Platform Honors | Creator of the Year | Creator of the Year – TikTok | TikTok | Male | CH. zulqarnain |
| 5 | Platform Honors | Creator of the Year | Creator of the Year – YouTube | YouTube | Female | DHA Wali Maid |
| 6 | Platform Honors | Creator of the Year | Creator of the Year – YouTube | YouTube | Male | Sharum ki Sketchbook |
| 7 | Platform Honors | Emerging Creator of the Year | Emerging Creator of the Year – Instagram | All | Muhammad Haris | |
| 8 | Platform Honors | Emerging Creator of the Year | Emerging Creator of the Year – TikTok | TikTok | All | Maryam Asjad |
| 9 | Platform Honors | Emerging Creator of the Year | Emerging Creator of the Year – YouTube | YouTube | All | Saim Rehman |
| 10 | Category Awards | Lifestyle & Culture | Life Style | All | Zarnab Fatima | |
| 11 | Category Awards | Lifestyle & Culture | Life Style | TikTok | All | Kanwal Aftab |
| 12 | Category Awards | Lifestyle & Culture | Beauty | All | Eleyna Shehzad | |
| 13 | Category Awards | Lifestyle & Culture | Beauty | TikTok | All | Humna Zahid |
| 14 | Category Awards | Lifestyle & Culture | Fashion | All | Shaeel Siddiqui | |
| 15 | Category Awards | Lifestyle & Culture | Fashion | TikTok | All | Areeka Haq |
| 16 | Category Awards | Lifestyle & Culture | Travel | All Platforms | All | Barira Khan |
| 17 | Category Awards | Lifestyle & Culture | Fitness | All Platforms | All | Ali Raza |
| 18 | Category Awards | Food | Food Discovery | All Platforms | All | Saqib Mobeen |
| 19 | Category Awards | Food | Culinary Experts | All Platforms | All | Mohammad Danial |
| 20 | Category Awards | Entertainment & Content | Comic | All Platforms | All | Ali Abdullah |
| 21 | Category Awards | Entertainment & Content | Entertainment | All Platforms | All | Hafiz Raza Ahmed |
| 22 | Category Awards | Entertainment & Content | Podcasts | All Platforms | All | Umar Saleem |
| 23 | Category Awards | Entertainment & Content | Performing Arts | All Platforms | All | Daniya Kanwal |
| 24 | Category Awards | Entertainment & Content | Music | All Platforms | All | Maanu & Hasan Raheem |
| 25 | Category Awards | Knowledge & Influence | Tech | All Platforms | All | Imran Ali Dina & Taha Bhatti |
| 26 | Category Awards | Knowledge & Influence | Voices & Perspectives | All Platforms | All | Maryam Raja |
| 27 | Category Awards | Knowledge & Influence | Business & Career | All Platforms | All | Rama Jafri |
| 28 | Category Awards | Community & Identity | Family Lifestyle | All Platforms | All | Asim Kamal |
| 29 | Category Awards | Community & Identity | Couple Creator | All Platforms | All | Ducky & Aroob |
| 30 | Category Awards | Specialized | Athletes | All Platforms | All | Shahzeb Khan Rind |
| 31 | Category Awards | Specialized | Gaming | All Platforms | All | Zalmi plays |
| 32 | Category Awards | Specialized | Automotive | All Platforms | All | Ayesha Khan Lodhi |
| 33 | Category Awards | Specialized | Sports Celebrity | All Platforms | All | Shoaib Akhtar |
| 34 | Category Awards | Impact | Social Impact | All Platforms | All | Mr & Mrs. Yellow |
| 35 | Category Awards | Celebrity Content Creator | Celebrity | All Platforms | Female | Aiman khan |
| 36 | Category Awards | Celebrity Content Creator | Celebrity | All Platforms | Male | Fahad Mustafa |
For further information and updates, visit pakistaninfluencerawards.com.


