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Mobilink Bank Wins Dual Honors at CFA Society Pakistan Awards for Digital Banking and Gender Diversity

Mobilink Bank Strengthens Leadership in Financial Inclusion, Digital Innovation, and Women Empowerment

Mobilink Bank Secures Best Digital Banking Services Award for Fourth Consecutive Year

Islamabad – November 3, 2026: Mobilink Bank, one of Pakistan’s largest microfinance banks, has further cemented its position as a leader in digital financial services by winning the ‘Best Digital Banking Services of the Year 2025’ award in the Telcos category at CFA Society Pakistan’s 23rd Annual Excellence Awards. This marks the fourth consecutive year that Mobilink Bank has received the prestigious digital banking honor, reflecting the continued success of its digital-first banking strategy and commitment to innovation.

Digital Financial Services Reach Millions Across Pakistan

The award recognizes how Mobilink Bank’s digital banking ecosystem continues to provide secure, convenient, and innovative financial solutions to millions of Pakistanis. Together with JazzCash, Mobilink Bank serves a registered user base of more than 67 million customers through a nationwide network exceeding 2.3 million merchants and agents. During the past year, the Bank expanded its footprint by launching digital Islamic banking operations and strengthening digital onboarding through its Dost app, helping improve access to formal financial services for underserved communities and small businesses across the country.

Also read: Easypaisa Posts 2.35-Fold Growth in Pre-Tax Profit as Revenue Rises 38.53%

Gender Diversity Award Highlights Commitment to Inclusive Growth

Mobilink Bank was also honored with the ‘Gender Diversity Award FY 2026’ in the Non-Banking Financial Institutions category. The recognition reflects the Bank’s sustained efforts to promote workplace inclusion and equal opportunities. Women now represent 44% of the Bank’s senior leadership positions, demonstrating significant progress in advancing gender diversity. Beyond its organizational structure, Mobilink Bank and JazzCash collectively serve more than 23 million women users and over 5 million women borrowers, with lending to women surpassing PKR 163 billion.

Leadership Reaffirms Vision for Financial Inclusion and Innovation

Commenting on the achievement, Aamir Ibrahim, Chairman Mobilink Bank and CEO JazzWorld, said, “Winning the Best Digital Banking Services award for the fourth consecutive year is a strong testament to the trust millions of customers place in Mobilink Bank and the efforts of our people to continually raise the bar in digital financial services. Our recognition for gender diversity reflects an equally important commitment to building an institution where everyone has the opportunity to lead and grow. Together, these honours reinforce our ambition to expand financial access and create greater economic opportunities for Pakistanis.”

Haaris M. Chaudhary, President & CEO, Mobilink Bank, added, “Being recognized by CFA Society Pakistan for the fourth year running tells us that the direction we have chosen is delivering. Our digital-first model, our people agenda and our DEI commitments are all part of the same ambition: to build a more inclusive financial ecosystem that serves Pakistan better, especially small businesses and women. This recognition is encouraging, but it also raises the bar for what we need to do next.”

Women Empowerment and Community Impact Continue to Drive Recognition

The Bank’s commitment to women’s economic participation extends beyond financial services. Mobilink Bank has trained more than 31,000 women in financial literacy programs, while its WIN Incubator has supported entrepreneurship by graduating 28 women-led startups. Adding to its growing list of achievements, Mobilink Bank was recently recognized with the Community Engagement & Partnerships Award at the UN Women 2026 Asia-Pacific WEPs Awards, acknowledging its efforts to advance women’s economic empowerment through inclusive partnerships and community-driven initiatives. These accomplishments underscore the Bank’s broader mission of fostering financial inclusion, digital transformation, and sustainable economic growth in Pakistan.

Also read: NBP Assets Rise to PKR 7.75 Trillion as Bank Posts PKR 48.9 Billion Profit

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