The country’s leading telecom and ICT services provider, Pakistan Telecommunication Company Limited (PTCL), in partnership with Pakistan Poverty Alleviation Fund (PPAF), has successfully completed a large-scale clean drinking water initiative, providing sustainable access to safe and healthy potable water to more than 150,000 people across the water-stressed regions of South Punjab and Sindh.
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The initiative addresses one of the most pressing challenges faced by communities whose water sources were severely damaged or contaminated during the devastating floods of 2024. The project delivers a comprehensive portfolio of climate-resilient water solutions, including Reverse Osmosis (RO) plants, rainwater harvesting systems, bio-sand filters, hand pumps and tube-wells to ensure long-term access to safe drinking water in some of Pakistan’s most vulnerable areas.
The initiative builds on the success of PTCL’s first phase of clean water interventions in Thar, which benefited over 15,000 people. Encouraged by the positive impact of the initial project, the company expanded its efforts with more advanced and diversified water solutions to serve communities across a wider geographical footprint.
The project reflects PTCL’s unwavering commitment to creating shared value by addressing critical social and environmental challenges while supporting national development priorities. As Pakistan celebrates 79 years of independence, the initiative also marks PTCL’s own 79-year journey of connecting people, empowering communities and contributing to the country’s progress beyond telecommunications.
Speaking on the occasion, Nadeem Khan, Chief Executive Officer, PTCL, said, “Clean drinking water is not a privilege; it is a basic human need and a prerequisite for healthy and thriving communities. When the floods left thousands of families without access to safe water, we felt the responsibility to stand with them and help restore what matters most. As a Pakistani organization, we believe our true success must be measured by the lives we improve. We remain committed to partnering for Pakistan’s progress and contributing to a stronger, more inclusive and resilient nation.”
Nader Gul Barech, CEO Pakistan Poverty Alleviation Fund (PPAF), said, “Access to safe drinking water is fundamental to improving health, livelihoods and resilience in vulnerable communities. As Pakistan’s leading poverty alleviation institution, PPAF is committed to forging strategic partnerships that deliver sustainable, community-driven solutions. Our collaboration with PTCL is strengthening resilience, expanding opportunities and creating lasting development impact for communities facing climate-related challenges.”
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The clean water initiative in collaboration with PPAF is part of PTCL’s broader sustainability and social impact agenda under its ‘DilSe’ platform, which focuses on improving quality of life through meaningful interventions in digital inclusion and economic resilience.
